This new campaign by Humanic (Shoemanic) caught my attention today in the March issue of Instyle and I was tempted to break into laughter right then and there - in the middle of a lively, crowded café. I am sometimes clumsy too, and those "It's OK! Everybody's looking at your shoes!" shoes would be my life-saver! Haha. Great idea for a campaign! Online I found some bad comments about the general direction this ad is aiming for - but, come on, don't take this to seriously! I love the idea. The shoes are absolutely awesome. More campaign ads are surely on the magazines/blogs soon. The one above is my favourite. Long live clumsiness!
Love,
